Today New England Public Radio, along with its partners, The Community Foundation of Western Massachusetts and The Food Bank of Western Massachusetts celebrated the successful culmination of its Feed Your Radio, Feed a Family campaign with a gathering at O’Connell’s Convenience Plus in Hadley, MA, where one of the Food Bank’s trucks was “gassed up” by Dean Cycon of Dean’s Beans Organic Coffee and James Sobon, of O’Connell’s Convenience Plus, who also participated in the campaign by donating 2,000 gallons of gas to the Food Bank as a special challenge.
The on-air campaign, which ran from March 1-11, 2014, raised over $225,000 in support of programming on New England Public Radio, and sent 52,500 meals to The Food Bank of Western Massachusetts, thanks to a special partnership with the Community Foundation of Western Massachusetts. For every pledge made by a listener in support of New England Public Radio during the on-air fund drive, a generous group of donors to the Community Foundation donated twelve meals to the Food Bank of Western Massachusetts. Over 2,200 listeners participated in the campaign by making a donation to NEPR.
“The Community Foundation is delighted to partner with New England Public Radio and the Food Bank of Western Massachusetts on the Feed Your Radio, Feed a Family Campaign,” said Katie Allan Zobel, President of the Community Foundation. “This important regional partnership is an example of how the Foundation helps our generous community to leverage gifts for the greater good.”
As a special challenge, when 2,200 individual contributions were made, Dean’s Beans Organic Coffee and O’Connell’s Convenience Plus donated 1,000 gallons of gas each to fuel the Food Bank’s delivery trucks and mobile food pantry.
“This is the fourth time New England Public Radio has partnered with the Community Foundation and the Food Bank to bring Feed Your Radio, Feed a Family to the airwaves, and each time it has been incredibly well received by our listeners who like the idea of doing ‘double duty’ with a single pledge,” says Cathy Ives, Executive Director of Development and Major Gifts for NEPR. “This year we were excited to have Dean’s Beans and O’Connell’s on board with a special bonus challenge that provided another great benefit to the Food Bank.”
About The Community Foundation of Western Massachusetts: Founded in 1991, the Community Foundation of Western Massachusetts administers a charitable endowment consisting of approximately 542 separately identified funds ($128 million) serving the three counties bordering the Connecticut River in Western Massachusetts (Hampden, Hampshire, and Franklin Counties). Each fund was contributed by one or more generous donors who wished to make a difference, on a local scale, in those communities. We make it possible for good people to accomplish good works in the Pioneer Valley. The Foundation also plays a central role in the charitable distributions from four large private foundations in the region, administered by Bank of America and representing approximately $24.8 million in additional charitable assets. For more information, please visit communityfoundation.org.
About The Food Bank of Western Massachusetts: The Food Bank of Western Massachusetts provides individuals facing hunger with the food they need to survive and leads communities towards long-term solutions to the problems that lead to hunger. Serving the four counties of Western Massachusetts, The Food Bank is the leading provider of emergency food that reaches individuals and families with lower incomes in the region. Committed to working with the community to reduce hunger and increase food security, The Food Bank seeks to make nutritious food affordable and accessible for all residents in Western Massachusetts. For more information on how you can get involved in your community, visit foodbankwma.org.